The Process

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01. Research

Evaluate current communications plan and process. Assess need for sustainment and improvement. Investigate current marketing, design, copy and branding guidelines to stay ahead of the competition.

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02. Design

Create personalized communications plan in line with short-term and long-term goals. Pinpoint and prioritize key components of the brand to establish or maintain authenticity and identity. Establish plan of action.

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03. Develop

Implement and execute plan of action. Track progress while adjusting and updating goals along the way. Keep a pulse on what works and what doesn’t.  Keep best practices as paramount guide to strategy.

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